Max is a commercial director with over 15 years of experience across the advertising, documentary and social impact sectors.

Over the years he's worn many hats, working as a shooter, editor and producer across the commercial, social impact and documentary spaces. When he isn't directing, you might find him immersing himself in the latest post-plugin or AI gizmo with nerdy enthusiasm.

If you were to ask Max, he’d tell you that great ideas make great campaigns, but secretly he thinks they also take a tonne of craft, collaboration, a dash of serendipity and at least one moment of “oh shit, did I tell the DP that we need to frame for socials?”

Spoiler. He did.